Its black and white persona represents elegance and hygiene. The logo is unique, classic, and adorable. It sits in the middle of the oval-shaped outline. The emblem comes as an oval vignette with the brand’s name legibly written on top. The custom black and white label is one of the most iconic and recognizable logos in the world. The distinct character of the brand reflects in its illustrious label. Since then, Tennessee has become the home of American top-selling spirits. Jasper, who became known as Jack, learned to make whiskey from Nathan Green, a black slave owned by Dan Call, a reverend. It traces its formation to Jasper Newton Daniel, a native of Moore County. Jack Daniels holds the title as the oldest registered distillery in America. With this intense claim, where does Jack Daniels stand? Buffalo regards its brand as the oldest running distillery in the country. Yet, is it the oldest distillery in the United States? Buffalo Trace thinks otherwise. Jack Daniels is undeniably the best–selling American liquor worldwide. It’s time to explore the Jack Daniels logo and the incredible history of the business.
